When people are searching online for information, a lot of the time they end up watching videos they came across in order to get easy to digest
information. A lot of people are visual learners and they prefer watching a video over reading a wall of text. A video lets your viewers watch the information at their own pace, follow any on screen tutorials easily and come back to it at any time they want. Videos are also great for sharing and passing it on to others that might be interested.
When you create your videos, keep the following in mind:
Create content that meets your target audience’s needs. Your goal should be to create videos that are helpful,
valuable and compelling. If you can blog about it, you can create a video about it and it doesn't take much more effort.
Your video content may consist of how-to’s, answers to frequently asked questions, interviews or product reviews,
screen video captures or a mix of these.
Make your video easy to find. You need to make it so that your videos are easy to come across both within and outside of YouTube. Videos often appear on the first page of search results now, and are a proven method of
leap-frogging your competition to the top of the search results page. So make sure you're using your target keywords in your video title and description. With your title, make sure your keywords are in the first few words of your title. Add a colon after your initial keywords and rephrase your title for maximum effect. Make it as engaging and enticing as possible.
Your description needs to have your full URL and it needs to be as descriptive and keyword-rich as possible.
This will make your video easier to find when searching YouTube for your type of content. You can also include
more URLs throughout your content. Use your other social media platforms to bring in traffic to your videos.
Every time you post a new video, you should create a blog post around it, post it to Facebook, Tweet about it and email your subscribers. Spread the word and more people will come across your video and are more likely to
share it.
Make it unique. If you can make your videos that little bit different, you'll stand out from the crowd. Funny and witty videos do well and are more likely to be shared around and go viral. This all depends on your market of course as the tone of your video needs to reflect your niche. But the more unique you can make your videos, the better. Get your voice and opinions in there and make it feel more personal. If people feel like they are getting to know you through your videos you'll build up a good relationship with your viewers, which in return means they'll want to share your content.
With these basic tips you can start to create videos that will bring you tons of viewers and will hopefully mean more links back to your content. By giving your viewers good quality content and information that is useful to them
you'll get them clicking through to your site and turn them from a one time viewer into a subscriber.
information. A lot of people are visual learners and they prefer watching a video over reading a wall of text. A video lets your viewers watch the information at their own pace, follow any on screen tutorials easily and come back to it at any time they want. Videos are also great for sharing and passing it on to others that might be interested.
When you create your videos, keep the following in mind:
Create content that meets your target audience’s needs. Your goal should be to create videos that are helpful,
valuable and compelling. If you can blog about it, you can create a video about it and it doesn't take much more effort.
Your video content may consist of how-to’s, answers to frequently asked questions, interviews or product reviews,
screen video captures or a mix of these.
Make your video easy to find. You need to make it so that your videos are easy to come across both within and outside of YouTube. Videos often appear on the first page of search results now, and are a proven method of
leap-frogging your competition to the top of the search results page. So make sure you're using your target keywords in your video title and description. With your title, make sure your keywords are in the first few words of your title. Add a colon after your initial keywords and rephrase your title for maximum effect. Make it as engaging and enticing as possible.
Your description needs to have your full URL and it needs to be as descriptive and keyword-rich as possible.
This will make your video easier to find when searching YouTube for your type of content. You can also include
more URLs throughout your content. Use your other social media platforms to bring in traffic to your videos.
Every time you post a new video, you should create a blog post around it, post it to Facebook, Tweet about it and email your subscribers. Spread the word and more people will come across your video and are more likely to
share it.
Make it unique. If you can make your videos that little bit different, you'll stand out from the crowd. Funny and witty videos do well and are more likely to be shared around and go viral. This all depends on your market of course as the tone of your video needs to reflect your niche. But the more unique you can make your videos, the better. Get your voice and opinions in there and make it feel more personal. If people feel like they are getting to know you through your videos you'll build up a good relationship with your viewers, which in return means they'll want to share your content.
With these basic tips you can start to create videos that will bring you tons of viewers and will hopefully mean more links back to your content. By giving your viewers good quality content and information that is useful to them
you'll get them clicking through to your site and turn them from a one time viewer into a subscriber.